PerformanceSpirit

Sailing represents values such as teamspirit, performance orientation, fairness, transparency and sustainability – core values of Patrimonium.

 

Since many years Patrimonium sponsors under the name „PerformanceSpirit" a M2 sailing catamaran campaign to enhance externally and internally its brand and its values. Thereby Patrimonium is benefitting in three substantial ways from these sponsoring activities:

  • To increase brand name recognition and to communicate Patrimonium's dedication to performance in a vizualized way.
  • Use the sailing theme as nucleus for client retention and client relationship building events to strengthen client relationship
  • Foster teamwork on all levels and improve communication and teamspirit within all Patrimonium emloyees.